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Old 08-17-2004, 02:57 PM   #4212
Mmmm, Burger (C.J.)
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TM's Olympic Coverage Rant

Quote:
Originally posted by bilmore
However, they've made a profitability decision that there are more people out there who want storied and vignetted dramas than there are sports fans.
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I'm not a TV marketer, but I'll opine like one here. No doubt NBC has, in fact, figured out ways to measure whether the alternative would do better, and attract a better advertising audience, and the answer is no. They paid $780 million for the games. Think they don't pay anyone to analyze these questions incredibly much? It sucks, yez, but be glad that at least the NBC friends networks do cover some real sports.
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