Quote:
Originally posted by greatwhitenorthchick
A colleague of mine once wrote an article in which he used the word "incentivize" three or four times. I deleted it, saying that I thought it was "made up", and looked silly. This was in 1999. Now, six years later, the debate still rages. It's unfortunately probably here to stay.
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Sadly, I concur; hence the subject line.
My objection to this particular word is that it's just lazy. I don't have a quarrel with the "living language" and shit -- but this is just unadulterated intellectual sloth. The “new” words that pop up to identify new things (e.g., telephone, internet, fax, yadda yadda yadda), or slang or shorthand that worms its way in (e.g., yadda yadda yadda) don't provoke me at all, but “incent”? No. I stand firm. Won't you join me?
