Quote:
Originally posted by Did you just call me Coltrane?
The domestic beer market is almost completely driven by advertising. Taste tests have shown that domestic lagers are virtually interchangeable*.
So, it may not inspire you, but it inspires NASCAR fans and other ignorant Americans.
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And it's important, when you sit back to drink your microbrew or your German specialty beer (none of which suffer the debasement of "advertising," of course) not just to enjoy the taste, but to enjoy the vague sense of superiority that it bestows.
